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CASE STUDIES: Financial | Senior living | Healthcare | Public Housing |Non-Profit | Retail |
Business-to-Business | Public Relations and Special Events |
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Burns Power Tools Long-term ad client Burns asked us to market a unique special event: Burns Power Tools Power Tool Expo, consisting of 25 manufacturers’ booths showcasing millions of dollars worth of equipment. In the first phase of the program we pitched the idea to major tool manufacturers and secured 25 participants. On the consumer side, our radio, TV, newspaper and billboard advertising program attracted thousands of contractors and do-it-yourselfers to the two-day event. We delivered a comprehensive effort for Burns that led to a highly successful promotion that generated sales and new customers. |
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Subway Sandwich Shops We ensured that Subway shops across portions of southern New England started with plenty of sizzle by handling a full plate of advertising, public relations and grand opening events. The project scope included a super-sized 15 openings in three years. We consulted with each store’s owner to customize marketing and the actual event for each store’s unique market. Subway was very satisfied with customer counts for the openings and considered the entire campaign a success. |
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The
Tetreault Agency
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